Name: Toronto Showroom

Status: Built

Role(s): Design Direction, Retail Design

Graphic Design: Joe Lovarco

Client: Lacoste

Agency: Guild

Location: Toronto, Canada

Dimensions: Approx. 24' W × 12' H

Materials: CNC-cut plywood, painted MDF, printed graphics

Description:
 Created for Lacoste, Gator Screen transforms the brand's crocodile icon into a large-scale dimensional wall installation composed of layered geometric modules. The sculptural surface functions as both a retail backdrop and graphic feature while adding depth, texture, and visual identity to the space.

Tags: Experiential Design, Retail Design, Installation Design, Graphic Design